Too often our understanding of our customers is insufficient. We think we know what they

Diving Deeper into Customer Exploration

Today, we will delve into the heart of social innovation with my reinterpretation of Doblin’s ten

Innovating for Impact

Many social enterprises do not effectively communicate the social value they create and often struggle

​Communicating Your Social Impact Metrics

It’s the beginning of a new year and many people set personal goals and resolutions.

3 Steps to Better Goals

Have you ever experienced burnout at a job? Perhaps you’re feeling burnt out right now?Let’s

The toxic truth about workplace burnout

Are you constantly checking your email, social media, or messages on your phone?It can take

5 Hacks to Stay Focused

Have you ever received a marketing message that seemed like they know exactly what your

What’s Targeted Messaging?

All too often I hear people say “I need a vacation from my vacation.” This

3 ways to ensure that you have a restful vacation

How can you ensure that your customers are getting consistent value from your product or

Value processes to set you apart

When we look at the Business Model Canvas for a social enterprise or Common Good

Why Good Partners Matter